http://www.usatoday.com/money/industries/food/2011-04-04-mcdonalds-hiring.htm
May we now pause and reflect:
- A lot more here than "hiring" (simply based on the huge PR machine behind this announcement). It's about politics, stock value, economic forecasting and a whole lot of company image stuff that I can comment on but it's not my area of expertise.
- 50,000 jobs (if you can call them jobs in a general sense) sounds big. Remember 13 Million unemployed? How about the "test run" they did for this campaign in the Western Region last year: 13,000 hires from 60,000 applicants. Trust me, it's not going to change the value of your monthly employment figures. Not that we should trust those numbers in the first place.
- On the other hand....remember the company which is now the number one employer in the United States? If you said General Motors, you're dating yourself. It's Wal Mart. Another tremendous American business success story just like McDonalds. Living wages? Benefits? Career pathing? Uh, not so much. Maybe based solely on the volume of the employee base and nature of that workforce (transitionary, turnover, youthful, transient).
- What does this say about American business? Why did McDonalds wait until April 19th, 2011? Is this a plot by the software company behind ResumeBuilder? Who's going to be cooking your #11 Combo Meal (Medium Size) on Tuesday if everyone is interviewing 230,750 applicants (required to fill 50,000 positions based on the test run).
I am so totally interested in your ideas and feedback on this. Please take a minute and let me know what you think.
